Perfect PR and the project “Mom, I see war” in a European Excellence Awards’ shortlist

Perfect PR Agency and the project “Mom, I See War” have been shortlisted for the European Excellence Awards, the leading PR award in Europe.

We support this project not only from a communicative point of view, but also because of the value it brings. Firstly, it is an opportunity for as many people in the world as possible to learn about the war in Ukraine and help Ukrainian children.

«We are delighted to see “Mom, I See War” among the nominees of this year’s contest. This is an important project for our team and for Ukraine. We are pleased that our work and the value of the project have been recognized by the international community. It is essential not to let the world forget about russia’s aggression and the brutal war it is waging. “Mom, I See War” is another reminder of what is happening in Ukraine. It shows what children see here and experience every day», comments Natalia Ulynets, CEO of the agency.

During the project, our team wrote and sent out dozens of press releases and helped organize exhibitions of children’s drawings in more than 20 cities in Poland. We received over 400 mentions of the project in Ukrainian and foreign media and collected over 14,000 children’s drawings. We are happy to see the project growing and developing.

“Mom, I See War” is the largest collection of children’s drawings about the war in Ukraine, which will be used to create a photo collage. It will be put up for an international charity digital NFT auction. The proceeds will be transferred to a humanitarian aid fund for children affected by the war in Ukraine.

We are rooting for the project with the whole agency and look forward to the results of the European Excellence Awards. The full list of nominees can be found here:

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