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Develop a monthly content plan;
Support the Twitter account
Halychyna dairy company+Perfect PR agency
In June 2022, the agency started a project to launch the company's Twitter account.
Our communication is as friendly as possible
We assessed the prospects of this platform and decided that it was time to enter it here and now. The agency’s specialists studied the communication of Ukrainian and foreign brands on the social network and came up with several rules that formed the basis of our communication support.
On Twitter, we communicate with the community rather than with subscribers. That’s why our communication is as friendly as possible. We joke a lot on various topics, we don’t hesitate to make fun of someone gently or laugh, and just talk.
This is where the brand becomes a real friend.
You can view the information here
What exactly do we do as part of the cooperation?
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respond to newsjacking in the information space;
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actively communicate with the audience;
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monitor the information space 24/7;
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respond to mentions of the company and products;
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we get involved in brand communication;
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generate ideas for content and are responsible for its creation;
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build a community of companies and readers on behalf of the brand.
What have you managed to do since then?
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gained 2751 subscribers;
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Reached over 400,000 users;
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receive daily mentions of the company from social media users;
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made friends with major Ukrainian brands;
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increased brand loyalty;
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Increased our media presence, as Twitter activity contributes to many mentions in the media.
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